2025 · London
Best Event Management Platform
Event Technology Awards — ETL London 2025
Jomablue
Shawn Ferrao
Simplifying Tech for Small Business · Strategy · Automation · AI
I'm a web developer, digital marketer and graphic designer based in Sydney, Australia. For over 7 years I've been building digital experiences — from event tech platforms for international conferences to lean, automated websites for small business owners.
Shawn Ferrao
Web Developer · Digital Marketer
Graphic Designer
- Years Experience
- 7+
- Industries Worked In
- 5+
- Award-Winning Teams
- 3×
- Tools Mastered
- 20+
The Story
Design, dev and marketing — all in one person.
Most people specialise in one thing. I never could. I started in event technology — building registration platforms, apps and websites for large-scale conferences and corporate events across Australia and internationally. That meant working fast, to brief, and always with a clear business outcome in mind.
At Jomablue, I worked as Digital Marketing Coordinator, managing their WordPress website, running campaigns across LinkedIn and Google Ads, and maintaining Salesforce CRM and Mailchimp — while contributing to award-winning work recognised at the Event Technology Awards in London.
Now I'm channelling all of that into Stackly — a platform that makes professional web infrastructure, automation and marketing systems accessible to small businesses who've been priced out by agencies.
Core Skills
- WordPress
- Elementor Pro
- Zapier / Make
- Digital Marketing
- SEO / GEO
- Salesforce CRM
- Mailchimp
- Google Ads
- Google Analytics
- Adobe Illustrator
- Adobe XD
- Graphic Design
- SemRush
- Wrike
Strategy first, tools second
I start with your business goal, then figure out the simplest tech stack to achieve it. No bloat, no unnecessary complexity.
Automation is baked in
Every website I build is connected. Forms talk to CRMs. Bookings trigger emails. Leads get followed up automatically.
You work directly with me
No account managers, no offshore teams, no briefing three people to get one thing done. It's just me — and I take that seriously.
7+ years across events, marketing and web development
-
Jan 2022 — Present
Freelance Web Developer
Self-employed · Stackly
Building custom websites, automation systems and digital marketing for small businesses across Australia. Clients include Bricksworks, Porsche and others. Specialising in WordPress, Elementor Pro, Zapier and Google Ads campaigns.
-
Mar 2024 — Apr 2026
Digital Marketing Coordinator
Jomablue
Led digital marketing at an award-winning event technology platform. Managed the WordPress website, Salesforce CRM, Mailchimp, and cross-channel campaigns across LinkedIn and Google Ads. Contributed to winning Best Event Management Platform at the Event Technology Awards 2025 in London.
-
Feb 2022 — Feb 2024
Digital & Innovation Coordinator
MCI Australia
Developed event apps and responsive web platforms for large-scale corporate events. Led the design and implementation of digital experiences including live polling, Q&A sessions, and analytics dashboards. Collaborated with designers and cross-functional teams to exceed client expectations.
-
Mar 2019 — Feb 2022
Digital & Innovation Assistant
MCI Australia
Managed event registration platforms using EventsAIR, coordinated email marketing campaigns, and oversaw virtual event platforms during the shift to digital events. Built and maintained websites for corporate events across Australia.
-
Nov 2017 — Mar 2019
Event Assistant & Web Developer
MCI Australia
Designed and built event websites with responsive design and intuitive navigation. Managed attendee registration and ticketing via EventsAIR, and ran email campaigns to promote events and engage attendees.
Part of award-winning teams
Work I've contributed to that was recognised on the global stage in event technology.
2024 · London
Best Visitor Registration Technology
Event Tech Live — ETL London 2024
Jomablue
2025
Great Place to Work Certified™
100% of employees rated it a great place to work
Jomablue
Formally trained in design, certified in web development
Certification
Certified Web Professional — Web Developer (CWP)
ACS — Australian Computer Society
Issued Jan 2025 · Expires Feb 2028
Qualification
Advanced Diploma of Graphic Design
Australian College of Business Intelligence
May 2023 — Feb 2024
Qualification
Diploma of Creative Design
Australian College of Business Intelligence
Jan 2022 — May 2023
Let's build something together.
Whether you need a new website, an automation setup, or just a clear plan — I'd love to hear about your business.